Helping Entrepreneurs Attract More Business through Blogging
“This is the most discouraging and demoralizing post I have ever read anywhere. It falls into the category of not being able to get a job because you have no experience and not being able to get experience because you can’t get a job.”
I was reading the comments from a recent post at Yaro’s blog. The subject was about making money blogging, and the above comment was made by a guy named Jo.
I can sympathize with Jo’s lack of motivation when he’s not earning any money out of his blogging efforts, but part of the reason why he’s discouraged is because of his wrong thinking in the first place.
He said that blogging is a job. This means he is expecting to get paid for what he does right from the beginning.
But he is not having the right mindset. It’s the mindset of an employee.
And because blogging is an entrepreneurial activity, this mindset is going to hold him back.
Now I’m NOT saying you shouldn’t expect to get paid. I’m saying you shouldn’t expect to get paid in the beginning.
In Robert Kiyosaki’s book, “Before You Quit Your Job”, Robert shared something that forever changed the way I viewed jobs and work.
Rich Dad was asking young Robert to work for him for no pay. When Robert asked why, Rich Dad explained,
Rich Dad was telling Robert to NOT treat it as a job, but as a learning opportunity. He was giving Robert some business HOMEWORK to do before Robert started out on his own business.
In school and in life, we don’t get paid to do our homework. As a matter of fact, we have to pay others to do homework.
Doctors and lawyers had to spend money to attend classes and do their HOMEWORK in college before they get paid to practice their profession.
Sports players had to spend years paying for coaching and doing their HOMEWORK, practicing and improving their skills in their sport, before they got their job as professional sports athletes.
Successful entrepreneurs had to do their HOMEWORK, paying the price for real-world business lessons, sometimes losing huge sums of money, before it becomes a job that pays them handsomely.
In blogging, it’s the same. Nobody gets paid as a blogger in the beginning.
It’s only after you do your HOMEWORK, by practicing your blogging and marketing skills, do you become a problogger – a “professional” who gets paid for blogging.
Jo is already treating blogging as a job he is not getting paid for, even though he has just started out. That’s why he is so discouraged.
What he, and every new blogger should do, is to
You don’t get paid for doing your homework, but you do it because you are learning and gaining better knowledge of your topic and your market. You are practicing your writing and marketing skills and getting more experience.
And you keep on doing it to improve yourself until you become very good at what you do. That is the time when you become “a professional” and people will start paying you.
The good thing is, the homework for bloggers is comparably light.
In a traditional business, mistakes can cost you lots of money. Robert Kiyosaki went bankrupt twice. But in blogging, you don’t run the risk of losing money.
In sports, amateurs practiced their sport for free for many painful years before they turn pro and get paid. Even Tiger Woods had to sacrifice his entire childhood life earning nothing before he became a pro golfer. But in blogging, you don’t have to take that long.
So treat it as homework first. Take massive action, do as much homework as you can by blogging and marketing regularly and consistently.
On the not so bright side though, blogging can become quite frustrating if you are not getting results. There are two reasons for this:
1. You are doing your homework on your own with no idea how to improve.
Because you are inexperienced, you don’t really know where you are doing wrong, or which parts you need to improve. (Is it content? Is it marketing? Is it my writing?)
2. You have no objective feedback to know where you currently stand.
E.g. You may feel that your content is good, but can you trust your own judgment? You may be getting comments as feedback, but do they represent what the silent majority of your readers are thinking?
Or you may have attracted a big audience, but nobody seems to buy anything from you and you don’t know why because nobody’s telling you why.
Here’s where getting a mentor or a coach becomes really important. They have gone before you and have the knowledge and skills to teach, guide and provide the feedback you need to become successful.
Just like how serious athletes who want to go professional have their coaches to see what they need to work on to improve their techniques and develop training plans accordingly….
… likewise, you should seriously consider hiring a blogging coach who can develop a training plan for you, guide you step-by-step of the way, and provide you with constant objective feedback.
That’s why I recommend you to a great coach – David Risley.
David is a very successful six-figure blogger. Just last year, he earned $141,860.08 from his blog PC Mech, which is NOT in the “make money online” niche. He is also a problogger for over 7 years now.
You can trust him to know the ins and outs of blogging, what works and doesn’t work, and how to grow a blog from nothing to earning six-figures a year.
But besides all the reasons outlined above, like the need to know which specific areas you need to improve and getting expert feedback…
… here’s the best reason why you should consider taking up his coaching:
Many bloggers are good at attracting fans to their blogs, but suck at converting them to customers. The information by other bloggers also revolves around attracting readers, not buyers.
But unlike most bloggers who don’t know crap about marketing, David is a true marketer as well.
With David as your coach, you will learn
You will learn all these and much more at David’s coaching program. It is specifically designed to train you in both blogging AND marketing skills (the more crucial part being marketing).
You can literally have your hands held by a successful problogger for six months, where he’ll guide you and help you personally.
But you need to hurry. The doors to his coaching close in two days.
Go here now for the details. I’ll see you inside:
"Similar content, similar traffic-building efforts…
… but VASTLY different results!"
For some time now, I have been searching an answer to the question,
“Is there anything else that separates star bloggers from average bloggers?”
It turns out there is. I call it the Big Idea.
28 Responses to The Fastest Way to Achieve Results for Your Blog
Curious Little Person
July 13th, 2009 at 11:42 am
What You’ve mentioned here is bang on target. I agree when u tell people you’re blogging, the first question they ask is “how much do you end up making?”. They don’t understand that it’s homework you do in the initial stages and during this period, you basically learn of the how the internet functions..
I always like to look at blogging like Agriculture, “You sow now and then reap later”
Cheers
Sandeep
Blogger Rise
July 13th, 2009 at 3:17 pm
inspiring post hope we all get the true idea
Liane YoungBlogger
July 13th, 2009 at 7:44 pm
Wow Charles! Very very good post! I’m not lying if I said this is THE BEST POST I have read for months!
You are right about mindset. have you read the book “The Secret” by Rhonda Bynes? Also a tv series I think It tells people how we can have everything we want just by learning powerful visualization.
Everything is laid out for us, we just need to have the “right mindset” as you perfectly put it.
About David Risley, exactly! I’m a loyal fan too right now. He is surely great. Too bad that I have just recently discovered him. He’s one true big time problogger. His blog coaching program is among the best. People just have to jump in if they want a real, quality program.
All praises for this one. You really do have The Big Idea.
Benjamin Cip
July 13th, 2009 at 8:02 pm
Nice post! In my situation, I see blogging like an important work as I am going to loose my work. I have a reputation and responsability to make my readers satisfied whith my articles and way of making money online. I will have more time to write articles and ebooks once I’ll finish my day work. I want to be seen as a top blogger that make people earn money online. I have a lot of idea about making profit from blogging. Even though I only blogged for 3 months I already made monney. That’s a great source of satisfaction and motivation for me.
Money4Invest | Lee
July 13th, 2009 at 8:58 pm
I love to read this inspirational article as it provides the fresh air to all bloggers. Some bloggers might lose faith in blogging after failing to get what they want, but blogging is a homework to brush your skills in order to prepare for better future.
Louis
July 13th, 2009 at 11:46 pm
Judging from the flow of your post.
You’re really getting the Big Idea.
Good work Charles!
Srinivas Rao
July 14th, 2009 at 12:01 am
Very great post. I agree with the importance of coaching. I worked for a major consumer brand in social media strategy last summer, and I”ve learned way more for from doing a coaching program through Yaro, then I ever did in my internship. I’ve actually grown my traffic quite a bit, but not really been able to genreate massive income, but I know that it’s a long term project, not an overnight sensation.
pixelerator
July 14th, 2009 at 12:14 am
Great definetly it help us
Vic -BusinessAccent
July 14th, 2009 at 12:25 am
Very timely post and it will always become a timeless post.
For me good results always come from good processes.
If we want quick, then we should use the turbo method.
Doug Dillard
July 14th, 2009 at 12:42 am
I have to tell you that this post was one of the best ones I have read in quite some time. I really liked the Rich Dad – Poor Dad take as well as the athlete analogy. Blogging is definitely entrepreneurial activity and you need to learn to walk before you can start running and it takes time. The key to success is to stick with it and learn more each day and eventually you will get paid for all those long days of doing your homework and extra hours you put in at practice.
Tiger Woods didn’t get paid a dime for the first 15 years of his hard work and dedication. Now he gets a 3 million dollar appearance fee just to play in some tournaments like the Australian Open, plus he still can win prize money. Hopefully it won’t take people 15 years to start making money blogging
but you get the idea.
Most business owners usually have to shell out a ton of cash, just to get their businesses started and it takes a few years (if they are lucky) to start making a profit. With blogging, you can get started for less than the price of a nice dinner out and it can be run in your spare time. Where can you find a better business than that?
TechZoomIn
July 14th, 2009 at 1:36 am
Jo’s frustration because he don’t have any job or any source to get some bucks and he expected it from his blog..
Nothing wrong in expecting some bucks from your blog, but you should prepare to work at least 1yr without getting a penny from blog..You’ll start getting some bucks after 6 months, but that’s not sure and shouldn’t expect it
Good point dude….!
Evita
July 14th, 2009 at 7:12 am
This is one of the best posts about money and blogging I think I ever read. You are frank and honest and I love the homework part!
Thanks, it is very encouraging to read this!!!!
Sire
July 14th, 2009 at 8:10 am
I am most surprised to find out that I am the first one to actually stumble this post. Whilst I agree with you that most bloggers get discouraged because they don’t start seeing the money straight away, there are a whole lot of bloggers out there who may have started a blog for the money aspect side of it, but are now doing it because they have grown to love what they do.
The money side of blogging has now taken the back seat of the whole blogging experience, and I would also like to add that this has resulted in them becoming better bloggers.
BTW, you should really consider adding a ‘subscribe to comment’ plugin
Rahul
July 14th, 2009 at 9:59 pm
Amazing post you have to learn things first than only think about benefits. faster you learn more profit you reap.
thats i follow bloggers who started from ABC and made nice income.
Pheak Tol
July 15th, 2009 at 1:24 am
this post is on point – most people tend to expect the rewards before you pay your due. that’s just not how it works
i like the story of how it’s not a job but it’s homework.
grab the experience and then taken in the results
i like this post. awesome job
Celes | CelestineChua.com
July 15th, 2009 at 2:22 am
Hey Charles, great post again! I like the analogy you used about doing our homework. It’s akin to planting our seeds – we need to feed them with warmth, fertilizer and water before they will grow and bear the fruits of labor. It’s not an instantaneous process. Having started my blog for over half a year now, I’ve witnessed the demise of numerous blogs where the owners decided to let go of their blogging dreams after seeing dismayal results. Perseverance (and working smart, too) is the key. Keep learning, keep changing the strategy from the learnings, and one is bound to succeed ultimately.
Bradley Nordstrom
July 15th, 2009 at 6:44 am
thanks for the professional advice
Michelle Adams
July 15th, 2009 at 9:18 pm
Charles I love a good analogy and your homework one is really spot on, hopefully many will see the wisdom you’re sharing.
I’m a big believer in coaching and have always happily invested my time and money into good mentors. I’ll be sure to check out what David has to offer.
The Number One Reason to Start Blogging
July 16th, 2009 at 4:09 am
[...] doesn’t make you rich, though, which is kind of a bummer. Big Idea Blogger had a post on that recently, actually. That’s a great blog for anybody to read. So is SEOmoz. [...]
blinkky
July 16th, 2009 at 9:39 pm
Your post really made me think a lot. Thanks =)
Toan Nguyen Minh
July 18th, 2009 at 1:22 pm
Your post are really very cool. I learned many lessons from your posts. Thanks a lot!
The Bad Blogger
July 18th, 2009 at 9:00 pm
I have read some of David Risley blog post, even though I do not agree with what he said sometime, but I do agree he is a good mentor, as he did really proof what he said.
But thinking it over, we both live in different country, where marketing and blogging seems to be slight different.
You see, in my country Singapore, we do not practice what the US and other big countries do like mail order, but the marketing part are the same.
And because of that, some people will get confuse of how in the world can I use the marketing concept into my blogging?
Another thing is pricing, you see in the US mail order are rather cheap as oppose to Singapore, so when it comes back to selling products for shipping and handling it seems that Singapore had to considered the price before placing in the order.
I had try to contact a few company that does printing and mailing, and it seems like most are just too expensive and most wanted you to get at least a thousand in order to place an order.
But in the US, there are company that does printing in demand, which means how many order they will print how many out of it.
What I had just said may be a bit confusing but, if you know how to plan and find the right road in mixing the marketing ideals and blogging ideals to where your environment needs, it should be easy to implant, but if you get confuse and do not know where to go, you will had a hard time in implanting and talking action.
Stephen - Rat Race Trap
July 18th, 2009 at 11:01 pm
Perfect perspective. It’s not a job, it’s an investment. Investments often take a long time to pay out.
BloggerDaily
July 18th, 2009 at 11:15 pm
I agree with the points!
Do your HOMEWORK first, then start GETTING MONEY step by step!
David - Newbie Website Design
July 21st, 2009 at 4:04 pm
Great post!
This hits home for me because I made my first solid monthly income online after writing my 3rd e-book. The first two e-books failed — miserably. The third was the right topic in the right niche… and 2 years later it’s still selling well.
The point is this: it took me 2 years of hard work and losing money before I found the right combinations to make a profit.
Never give up. Learn from past mistakes. And one day the world will open its doors to you!
-David
Jared | The Money Cult
July 22nd, 2009 at 4:38 am
Great Post, I hear you loud an clear on this one I was listening to one of Yaro’s prelaunch group Q&A calls about a month ago and I couldn’t believe some of the questions.
I think what surprised me more was that people on the call had allready bought the program and had no clue what they were getting in to. There is some much to do and learn when starting.
Guru’s might be able to make quick money but they done it before.
Here is a bit of advise to those that are new, don’t expect to make any money for some time if it comes great but don’t count on it. Don’t think that buying a program with result in you making money either. You need to take action and a lot of it.
BlogrPro
August 15th, 2009 at 1:03 pm
Yes. Many are doing mistakes like this. They don’t really think about improving rather than just blogging, blogging…
Star Tetrahedon
October 16th, 2009 at 11:58 am
Hemm, read ur post make me realize about my way to blog. It’s true. For the beginner, may it is not easy to do but it’ll sweet for the next day